Communication Planning for Higher Education

Communication planning in education is continually evolving. Campus life was once confined to brick-and-mortar buildings and correspondence courses, with limited change until the introduction of online learning. Now, institutions of higher learning have seen campuses expand to reach anywhere with an internet connection.

Not so long ago, higher education was dealing with the challenge of digital natives enrolling. Now, most students, faculty, and staff have expectations of digital communication in their daily life. As society has evolved, campus life has as well.

As we evolve, so do our communication strategies. Some methods have evolved, some have been discarded, and new tools have become essential to modern higher education communication. Modernizing communication strategies is important to keep your campus informed.

Often, this can feel overwhelming. Digital Communication Strategies for Colleges and Universities: A guide developing your communication strategy and tools from the team at SchoolInfo is designed to help complete a communication audit of your organization, then develop a strategy for overcoming challenges and building on the good you have already been doing.  

In the ebook, you will find:

  • Communication Planning 
  • Communication Channels 
  • Best practices for commonly used tools include:
    • Branded Mobile App
    • Website
    • Mass notification
    • Social media

There are even worksheets to help with planning. Fill out the form to download your free ebook Digital Communication Strategies for Colleges and Universities: A guide developing your communication strategy and tools from the team at SchoolInfo to learn more. 

 

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